Archive for January, 2012

Quando o chefe não está

01.31.12


O que se faz na agência quando o chefe não está.

Quando o chefe não está

01.31.12


O que se faz na agência quando o chefe não está.

Honda Accord – Cog

01.31.12


Description / Synopsis The 2 minute commercial, entitled “cog”, uses over 85 individual parts of the new Accord which precisely and intricately “knock on to” and interact with one another to form a complex chain reaction which lasts until the new Accord is finally revealed. Context When Honda came to us, they were underperforming in the UK car market. One of the most striking reasons for this under-performance was their recessive image. They were seen as dull but reliable. Good engineers, but uninspiring car makers. The car market is too cluttered and too complicated for people to consider many car brands. The more recessive ones fade from people’s attention very quickly. Philosophy/Solution Our task was clear — get Honda onto people’s shortlists. This meant combating perceptions of Honda as a brand, not just extolling the virtues of the cars. Honda’s corporate culture and history are uniquely compelling. Mr. Honda himself was a fascinating, unexpected character. Not to tell these stories would have been a communications crime. So we told them in a series of brand and product ads that explain Honda’s ‘Power Of Dreams’ philosophy Results Since we started working with Honda in 2002, their sales are up 55%. Consideration of Honda for next car is up from 12% in 2002 to 26% in 2006. Ad awareness is ahead of rivals VW and Toyota on a fraction of their spend. The campaign has delivered over £400m in incremental sales revenue and has helped Honda’s website become most visited of

Mr Pringle Veut Gagner la Palme d’or

01.31.12


Vous aussi devenez un Wiiiiiinneeeeer C’est Gagnéééééééé

(HD) Akon – Angel at: Victoria’s Secret Fashion Show 2010 [HD 1080p]

01.31.12


(HD) Akon – Angel at: Victoria’s Secret Fashion Show 2010 [HD 1080p] My channel is BeautifyClip – www.youtube.com * Thanks for visiting. * Akon (Aliaune Damala Bouga Time Puru Nacka Badara Akon Thiam) Akon (born Aliaune Damala Bouga Time Puru Nacka Badara Akon Thiam), (pronounced /?e?k?n/),[1] (born April 16, 1973) is a Senegalese-American R&B singer-songwriter, rapper, record producer, and businessman. He grosses over 30 million dollars a year according to Forbes. He rose to prominence in 2004 following the release of “Locked Up”, the first single from his debut album Trouble. His second album, Konvicted, earned him a Grammy Award nomination of the single “Smack That”. He has since founded two record labels, Konvict Muzik and Kon Live Distribution. Akon often sings hooks for other artists and is currently credited with over 300 guest appearances and 40 Billboard Hot 100 songs. He has worked with numerous performers such as Michael Jackson, R. Kelly, Quincy Jones, Eminem and Whitney Houston. He is the first solo artist to hold both the number one and two spots simultaneously on the Billboard Hot 100 charts twice. He has had 6 Grammy Awards nominations and has produced many hits for artists such as Lady Gaga, Colby O’Donis and Leona Lewis. Lady Gaga and T-Pain are two artists who were given their chance at fame by Akon. He has also released a song called “Beautiful” featuring Colby O’Donis and Kardinal Offishall which is in his hit album named Freedom which he released in

ASCannes

01.30.12


Une vidéo de photos de l’ASCannes…

‘Tis Autumn – Carmen McRae

01.30.12


?????????Recorded at the Midem Jazz Gala, Cannes, France in January 1979